When I set out to write my article 'Don’t laugh; the new Google prototype car has implications for your business' on LinkedIn I hoped that it would reach at least 2,000 people.
After I hit the 'post' button I realized that there was already at least half-a-dozen stories on this subject and most of them were using the same stock photo! So I lowered my expectations as competition was high and some of the other authors were professional writers.
But thanks to incredibly strong support and interest, at it's peak this article was top of the list on 'LinkedIn Pulse' and went moderately viral.
The number of views has slowed right down now, but it has topped over 133,000 views at the time of writing - such is the interest in this amazing subject. To put that into context - this blog has been running 16 months and has been viewed 15,000 times in total - with unique visitors probably below 5,000.
'The acceleration is accelerating' - to quote a concept that I learned from Siggi Becker.